Generating Web Site Traffic Tips

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Generating web site traffic is not as hard
as some people might think. If your site’s
content is search engine friendly, you will
make your job much easier.Targeted traffic is what you ultimately want.
You don’t want people looking for contact
lenses if you only sell glasses right!People who come to your site are either
first time visitors or repeat visitors.Generating web site traffic for
your online business is making sure
your visitors take some kind of action;- If you have an opt-in list you can
capture their name and email address.
That way you build a list that you
can send them emails to inform them
about new information on your site
or some special offer you might have.- Download something for free to
subscribe to your list.
Like a report or ebook.- Take a survey. Give your target
what they want by asking them.- Buy something from you.
That’s the ultimate goal.Generating web site traffic is making
sure your site is displayed in the search
engines (Google, Yahoo! and Windows Live
Search -formerly MSN- are the
three most popular) when web surfers
search for your pages content.You want your site
to be displayed on the first two pages
when somebody searches for your
information.Search terms used by web surfers
are called keywords and your web site
pages should be optimized for those
keywords. Long search terms are
usually the most targeted.SEO or Search Engine Optimization is
your goal. You want your site prominently
displayed in the search engines results or
high page rank.Generating web site traffic will be easier
when web surfers find you in the top
20 results of their searches. Because
most of them never go to page 3 or more.But how do you find those keywords?There are free tools available;Google – https://adwords.google.com/select/KeywordToolExternalYahoo! – http://inventory.overture.com/d/searchinventory/suggestion/Wordtracker – http://freekeywords.wordtracker.com/Again, you should aim for the most targeted keyword.
The longer the better.For example; If I am selling poker tips ebooks and videos.
I am going to optimize for;- texas holdem tips ebook- texas holdem tips video- texas holdem training videos-etc.You will have a much better chance of ranking high
for those terms because there’s much less competition
for general terms like “poker”.

Online Games – Can We Make Money Playing Them?

When we refer to online games we are normally referring to video type games that we play on a computer via the internet. Some video games are played over the internet using mobile phones and video consoles, but generally speaking online games means computer games that need an internet connection to be played. Simple text-based multiplayer games were the first of these types of games as internet connections were slow and expensive when these games were first introduced in the 1980s. Gradually these games became popular in the 1990s, with today’s online games featuring virtual communities, realistic graphics and multiplayer games where people can even play one to one or in knock out tournaments for cash prizes. We all know that the internet is the fastest growing market place in the history of the world but did you know that there is an online games sector that is growing 4 times faster than the internet overall! Yes! and it’s the “Online Skill Games” market.There are many styles of Online GamesSome of the different types of online games that exist:1. Real time strategy games: This type of game is all about strategy where, for your army to fight successfully against the other internet players you need to develop a game plan by building lots of resources2. First person shooter: Here the players compete with each other one to one. In most first-person type games, the online game allows the death match or arena style of play. In this style of game play the view you see is the one seen from your character’s eyes.3. Massively Multiplayer Online Role Playing Games (MMORPG): In this type of game each person has to keep trying to reach the next highest level until he has reached the top one written for that game and these online games can have, simultaneously, thousands of players from every part of the globe, playing in a giant virtual world interacting against or with each other. Gamers can keep playing these types of games for months or even years!4. Browser type games: These are pastime games that are quick, simple and small that are played in your browser. The popular Java and Shockwave technologies are used to develop these games.5. Online skill games: An online skill based game is a web game played in tournament format or one to one. Each player pays a cash entry fee to play with a cash or merchandise prize going to the winner or winners. The outcome of each competition is based on the player’s ability and performance not luck.How Do Online Game Companies Make MoneyAll games today, are playable online. How do we make money? This is the question that companies making the online games have to ask themselves. The majority of companies make single-player games that are played at home and in this the player has to beat the artificial intelligence of the enemy. Today these games normally include an online multiplayer version which can be played against or with other Internet players. By selling their game DVD/CDs is how these companies earn their profit e.g. Warcraft 3 and Counter Strike. Advertising and promotions is how browser game companies make their money. MMORPG companies generally charge their players a monthly fee and continue to add content by programming new scenarios etc in their games e.g. Everquest 2 and World of Warcraft. Some don’t, but survive because their DVD/CD sales are high e.g. Guild Wars.What is the future of online games?Soon there will be a new entry into the online skill games market. According to their Free Online Games Market Report they will be the first company with their new online skill games platform, to launch a business that encapsulates three of the newest phenomena on the internet today. Online Games Entertainment, Social Networking using web 2.0 and a new way of marketing which has been described as Social Marketing 2.0. One of the core differences with this new platform over the conventional models is that we the players can if we want share in the profits while we play our games. With the market today (2007) worth approximately $5.2 billion USD and predicted to rise in the next 3 years to over $13 billion USD that’s $412 per second and with social networking sites already reaching 45% of web users and the 4 major Instant Messengers having more than 400 million users between them this potentially could be a whole lot of money.